We, Badili, are a team of passionate storytellers, visual artists, and creative strategists housed within the Centre for Behaviour Change & Communication (CBCC) ecosystem that provides a one stop shop for all your creative needs from concepts to production. We come with a proven track record of awarding winning 360 campaigns.
Learn MoreOur strategies are grounded in deep, on-the-ground research. Every creative idea we develop is backed by insights from the very communities we aim to reach. At Badili, we only begin concept development once we uncover a solid, actionable insight. We believe in co-creating with communities and those who carry lived knowledge of their realities.
We are a fully resourced Social and Behaviour Change creative agency, equipped to handle every stage of your project from start to finish. Our approach ensures peace of mind, quality outputs, and exceptional value for money.
Low literacy is no barrier when it comes to connecting brands with their audiences. Our team is experienced in creating engaging materials for diverse literacy levels, using formats that resonate and inspire. Over the years, this dedication has helped transform lives in some of the most remote and underserved communities in Kenya and beyond.
In the USAID-funded Afya Timiza Project, the SBC component excelled through tailored materials for low-literacy communities, including posters, booklets, counselling guides, radio dramas, and spots. The team’s professionalism and creativity made them a reliable partner in driving behaviour change.
We engaged the partner to develop BCC strategies and materials for nutrition and WASH, including IFAS and VAS IEC tools, supplementation training resources in 47 counties, and school-focused materials in Samburu. Their professional, evidence-based work strengthened behaviour change nationally and locally.
Between 2020 and 2022, under USAID/KEA’s MSP activity, their expertise supported the Kenya Tuko Chonjo/Pata Chanjo campaigns through print and audio-visual materials for national and Nairobi County COVID-19 campaigns, significantly reducing vaccine hesitancy and boosting public confidence in vaccination.
We partnered in Samburu County to develop an Adolescent Integrated Nutrition SBCC package. Working with the County Government, the team created a toolkit of tailored IEC materials and supported multi-sectoral coordination, demonstrating technical expertise, field presence, and reliability in SBCC programming.
The Badili SBC Creatives team impressed us with their ability to design powerful communication products rooted in local culture and language. Their creative storytelling and evidence-based approach made the Ukulima True campaign a true reference point for farmer-centred behaviour change.
At Badili, design is more than just aesthetics it’s about crafting a visual identity that resonates with your audience.
We offer a diverse photography portfolio delivered by skilled professionals who understand how to create visual narratives.
Bring your ideas to life with dynamic, eye-catching animations.
We create powerful, emotionally driven films that leave a lasting impression.
Our sound specialists bring clarity and creativity to your brand’s audio needs.
We provide media buying services for clients on mass media and social media.
Our media buying team ensures your content reaches the right people.